Why use the Multiple Pitch Canvas?
Don’t tell everybody the same general story! Create a tailored pitch for every customer segment.
Every customer is different and deserves a brief, but clear pitch designed from their perspective. Create pitches that address exactly what every customer segment wants to hear and leave the uninteresting. The perfect marketing tool! This canvas is a supplement to the Golden Circle Pitch Canvas.
This tool is designed to help you with following challenges.
TIP: to help you ‘think’, select the challenges that apply to your case.
Don’t tell everybody the same general story Create shorter and more powerful pitches that stick Tell your story in a more structured way that is easier to understand! Target your customer segments with the products & services that they find interesting
How? The tool
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