2-10 Participants
4-8 Hours
1 Tool
Level 3Advanced

Why use the Multiple Pitch Canvas?

Don’t tell everybody the same general story! Create a tailored pitch for every customer segment.
Every customer is different and deserves a brief, but clear pitch designed from their perspective. Create pitches that address exactly what every customer segment wants to hear and leave the uninteresting. The perfect marketing tool! This canvas is a supplement to the Golden Circle Pitch Canvas.

Challenges
This tool is designed to help you with following challenges.
TIP: to help you ‘think’, select the challenges that apply to your case.

  • Don’t tell everybody the same general story
  • Create shorter and more powerful pitches that stick
  • Tell your story in a more structured way that is easier to understand!
  • Target your customer segments with the products & services that they find interesting

How? The tool

Inspired by the Golden circle method by Simon Sinek.
This template is licensed under the Creative Commons Attribution-Share Alike 4.0 Unported License. To view a copy of this license, visit https://creativecommons.org/licenses/by-sa/4.0/ or send a letter to Creative Commons, 171 Second Street, Suite 300, San Francisco, California, 94105, USA.

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All tools created and shared by us have a Creative Commons license. This means you are free to use all tools for any purpose, all personally, most (not all) commercially.

DIY

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1-4 hours / session

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1-4

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4-8 hours / session

1+ sessions

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