Persona Template Tool

Why use the Persona Template? Understand your customers by creating personas. Use this canvas to create visual personas and create better products and services. Bring your persona to life by adding a photo. Fill out a profile, give your persona a name, age, profession or add other information Drag the card at the top-right to […]

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Empathy Map – Redesigned Tool

Why use the Empathy Map? The empathy map is a tool developed by visual thinking company XPLANE. It can be used to profile your customer segments and better understand their world, pains and gains. Works great with personas & value proposition design. We decided to remix and adapt the work by XPLANE. Our objective was […]

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