1-10 Participants
4-8 Hours
3-10 Tools
Level 2Intermediate


80% of startups fail. We wanted to start positive, but sorry. Instead of looking back at your post-mortem startup, we can use this knowledge to try and prevent things from happening.

Fortunately, CBinsights has done some interesting research on the subject. They compiled a top 20 list of reasons for startup failure by analyzing 101 startup failure post-mortems.

Your startup or organization hopefully isn’t dead yet. So, in this workshop the reasons for failure from the list become our fresh challenges to prevent and outlearn failure!
TIP: to help you ‘think’, select the challenges that apply to your case.

  • 42%No market need
  • 29%Ran out of cash
  • 23%Not the right team
  • 19%Get outcompeted
  • 18%Pricing / Cost issues
  • 17%User un-friendly product
  • 17%Product without a business model
  • 14%Poor marketing
  • 14%Ignore customers
  • 13%Product mistimed
  • 13%Lose focus
  • 13%Disharmony among team / investors
  • 10%Pivot gone bad
  • 9%Lack passion
  • 9%Failed geographical expansion
  • 8%No financing / investor interest
  • 8%Legal challenges
  • 8%Didn’t use network
  • 8%Burn out
  • 7%Failure to pivot
  • ?


The loop
Everything we do is based on lean startup and design thinking techniques. This means we solve challenges in loops: processes that can be repeated until a solution is designed, tested and proven (or not). Build – Measure – Learn. The blueprint behind every session.

There are different ways to execute this workshop/training. It’s important to know the difference (or at least ours) between workshops & training sessions.

  • Workshops – Solving challenges!
  • Trainings – Learning by doing. Part learning, part solving challenges!

TIP: to help you ‘think’, select the cards that you’re interested in.

  • Remote brainstorm session
  • 1-day
  • Multiple-day
  • Event
  • Keynote
  • Webinar
  • Big-screen-brainstorm for large audiences and events
  • Train-the-trainer
  • More things
    to consider >
  • Remote?
  • In-house?
  • Digital tools?
  • Paper tools?
  • 1-4 participants?
  • 5-24 participants?
  • 25+ participants?
  • Large audiences?

Simple pricing, flexible work, scalable plans!

How can we help?




Access to our visual tools

Training materials & training methods

The most flexible way of collaboration. Get tips & tricks and coaching right from your workstation (or bar, home, ...anywhere).

Remote brainstorm

1-4 hours / session

As much sessions as needed

Online (eg. Teams / Zoom)


Learn best practices and get coaching. Creative sessions facilitated by our experienced design thinkers are always inspiring and challenging. Try it! 

Workshop / training

4-8 hours / session

1+ sessions

In-house / anywhere

10 / coach

Scale up, speed up. Do you want certain skills to be implemented throughout your organization? Let's train trainers! Depend less on us. True knowledge sharing!

Train the trainer

4-8 hours / session

2+ sessions

In-house / anywhere

10 / coach

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    Remote brainstormWorkshop/trainingTrain the trainerA combinationSomething else

    or call us at +31 (0) 6 33 057 664

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